SOCIAL MEDIA
AS A MARKETING TOOL

Social media are places in which you can earn your clients’ engagement
and loyalty. It is also a huge space for buzz marketing and advertising. More and more social platforms open up their own marketplaces. How can we use this potential?

We will help you choose platforms that are best for your business. We will identify target groups and create content customised to them.

SOCIAL MEDIA
STRATEGY

Effective social media strategy includes building a community, advertising
and sales activities. Social media content must be adjusted to the specificity of each platform and the desired target group.
The most important element of every marketing strategy on social media is
content differentiation.

Publishing exactly the same content on every social platform
will not give you profit. We will tell you what content to publish on a specific channel and how to plan your actions aimed at potential clients.

SOCIAL MEDIA TEXTS ADAPTED TO A PLATFORM

EACH PLATFORM HAS SLIGHTLY DIFFERENT SEARCH AND CONTENT RECOMMENDATION ALGORITHMS. THIS MEANS THAT SOCIAL MEDIA MARKETING REQUIRES ADJUSTING COMMUNICATION TO DIFFERENT PLATFORMS. AT CFEC, WE CREATE CONTENT FOR POPULAR PLATFORMS

ARE YOU INTERESTED IN ANOTHER SOCIAL
MEDIA PLATFORM – NICHE, INDUSTRY-SPECIFIC OR FOREIGN?

ARE YOU LOOKING FOR CUSTOM SOLUTIONS FOR MESSAGING SERVICES (E.G., DISCORD, TELEGRAM)
OR SUPPORT IN BUILDING BOT MESSAGES (E.G., ON MESSENGER)?

What can we do for you?

TELL US YOUR NEEDS AND EXPECTATIONS, AND WE WILL GET BACK TO YOU WITH A CONCRETE PROPOSAL.

button icon SUBMIT REQUEST

SUITABLE LANGUAGE AND ENGAGEMENT WILL HELP YOU BUILD A COMMUNITY
THAT WILL EVENTUALLY BECOME THE MOST PRECIOUS CLIENT BASE!

AGNIESZKA WĄSOWSKA, HEAD OF CONTENT MARKETING AND SEO DEPARTMENT, CFEC

TAKE CARE OF YOUR SOCIAL MEDIA CONTENT.

WE WILL OPTIMISE IT FOR YOU WITH IMAGE AND SALES IN MIND.

FACEBOOK
POSTS, GROUPS, LIVE SALE

No social media strategy can overlook Facebook. You can
be on it or avoid it, but it’s always a conscious decision.

If you decide to be on Facebook, we will tell you how to use
its functions and communicate with your target group in a way that
will bring you the best results.

INSTAGRAM
POSTS AND STORIES

Instagram is a great tool for social media marketing, as well as
a selling platform! Do you offer visually appealing products? Do you want to
build a community that will buy them without leaving the app?

We will help you create suitable content for Instagram and plan your schedule
for publishing posts and stories.

PINTEREST
BOARDS, ACTIVE ACCOUNT MANAGEMENT

Pinterest is associated with images and an algorithm that is great in selecting
recommendations. It is also a huge search engine that takes into account text accompanying the graphics.

If you already have an idea for your Pinterest profile, we will write texts
that will help you realise your objectives. And if you don’t know
where to start, we will help you figure out the entire plan.

LINKEDIN
CONTENT FOR COMPANY WEBSITES, POSTS, LINKEDIN PULSE ARTICLES

LinkedIn is the main B2B marketing tool for many industries. It is also
an effective way to build a corporate or personal brand, increase
content visibility and engage the community. The possibilities
are endless.

We will write engaging posts and substantive LinkedIn Pulse articles
for you. We will prepare descriptions for the company website or for your profile.
We will also plan and conduct sponsored campaigns for you.

CONTACT US AND ADD SOCIAL MEDIA TO YOUR MARKETING CAMPAIGN.

OUR PROJECTS

WE WORK WITH LARGE AND SMALL BRANDS,
BASED ON TWO MODELS:

What can we do for you?
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WE CREATE A SPECIFIC AMOUNT OF CONTENT
TO BE PUBLISHED OVER TIME.

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WE WORK CONTINUOUSLY, RESPONDING TO CHANGES
IN TRENDS AND OPTIMISING CONTENT AS NEEDED.

faq

FAQ

FREQUENTLY ASKED QUESTIONS

I don’t have a SEO department at my company.
Could you provide me with keywords?

We identify keywords prior to working on product pages in order to include them in the text from the very beginning. If you don’t have your own SEO department or a ready-made list of such words, we will prepare it for you!

I already have content. Will you optimise my descriptions of products, services and categories?

Optimisation means working with already existing content provided by the client. We analyse the website and keywords
used in descriptions. We verify what’s missing. Next, we look at the competition
with regard to keywords and products selected by them. Based on this, we are able to
optimise product pages, thanks to which they will achieve higher rankings
in search results – on the platform and outside of it.

I sell in many countries. Do you prepare descriptions for foreign markets?

We work with localisation experts who have translated thousands of product descriptions
intended for multiple markets in Europe, Asia and the Americas. We provide translations of the highest quality with regard to target markets.